How to Optimize Your Adsense Revenue

 

 

 

One of the ways you can be making money from blogging is by monetizing your blog, with Google Adsense. Google can be a great way to monetize your blog, although there are several other methods that yield better results while making money blogging.

Optimizing the revenue from your blog using Adsense exclusively, calls for adapting some strategies. The inner functioning of the Google Adsense program has to be understood if the best optimization is desired. Making money from blogging and using Adsense to support you is not difficult once you have gained the insight.increase-adsense-earnings

To make money from Google Adsense, the way you optimize your pages is very important. Google places advertisements based on the keywords that are embedded into your content. If the pages are split into two with each page containing about 500 words each, then you get two advantages. You now have two pages in which to stuff different keywords; that is, twice as many as with one page. Two pages can bring twice as much money blogging, since you can now have six ads in total.

Choice of keywords is very important for making money from blogging. Popular keywords that have a broad perspective are in great demand. You will have to place high bids for them, and the pay per click will also be high. Though you will get good impressions for these keywords, and the click through rates may also be good, actual conversion will be on the low side.

Adsense requires you to maintain a click through rate of above 0.05% on each keyword, after your site registers a thousand impressions. Failing this, your ad will be terminated.

However, if you select niche keywords that are better focused to the content of your blog, you will have several advantages apart from the fact that you will be in a better position to make money from Adsense. The biggest advantage will be that the keyword will have lower demand and therefore, bids will be lower. Another advantage will be the lower cost per click that you will have to pay to Google.

The biggest advantage you get out of selecting a niche keyword is in the conversion. No doubt, you will have lesser impressions for the keyword, since not many visitors will be searching for it, but those that do visit, will have a greater probability of clicking on the ads. That means, your click through rates will increase tremendously, resulting in higher conversion rate, and you now make more money blogging.

Since you now have two pages for your blog, you also have more space for trying out the positioning of the ads that Adsense places on your blog. Strategic positioning of the ads is of vital importance in making money from blogging. Most readers unconsciously ignore Adsense ads. This has been found to be due to the positioning of the ads on the page. Following the tips provided by Darren Rowse, the blogging guru, you can increase the traffic to your blog. Placing the ads on the best places can make the traffic make money with better conversions.

 



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Mo Moumenine, a media professional with more than 20 years experience in setting up media companies and managing them. Previously founder and CEO of the first Integrated converged media house in Dubai. Vice President of Programming for CNBC Middle East ( to 2006). Currently enjoying my free time in South East Asia, working on my first book on Social Media and writing for my blog. You can reach me on google

3 Responses to “How to Optimize Your Adsense Revenue”

  1. 3
    Nonoy of Cebu Says:

    Nice tips. Very useful for newbie bloggers who want to earn money with Google Adsense.

  2. 2
    free classified Says:

    Hi
    Nice article. will u pls see my blog and tell what is missing in it. i get almost 1000-1500 visitors daily but with no income. I use adsense.
    My blog is http://rayarticles.com

    Thanks

  3. 1
    Micheal Says:

    Quite Informative Article.

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